BEING SOMEONE AND BEING NO ONE

Emilie Ljunggerns Examination collection Catalog.

“To communicate through fashion does not always necessarily mean that the clothes enhance individuality. Many choose to demonstrate belonging rather than a personal tone in the way they dress. There are countless examples of clothes that are coded, clothes that we immediately invest with characteristics, and we pigeonhole the people who wear them. Fashion conscious or not, eye-catching or discrete, behind the coded surface we become even more anonymous.”
– Emilie Ljungren

Art Direction: Victor Pyk
Photo: Jonas Walla